Perplexity’s new Computer is another bet that users need many AI models

Perplexity’s new Computer is another bet that users need many AI models

Starting this week, Perplexity subscribers may have a new agentic tool at their disposal.

Perplexity Computer, in the company’s phrases, “unifies every current AI capability into a single system.” More particularly, Perplexity says it is a pc person agent can execute complicated workflows independently utilizing 19 different AI models, even creating subagents to deal with particular issues.

The tool is accessible now, only on the company’s highest subscription tier, the $200/month Perplexity Max. It runs totally in the cloud, which could spare it some of the safety considerations of other agentic instruments like OpenClaw.

TechCrunch hasn’t accomplished a hands-on demo of the new tool, however in instance workflows on Perplexity’s web site, it is shown dealing with duties that contain amassing statistics, monetary or authorized data, creating analysis, and sharing its findings as completed web sites or visualizations. 

Perplexity executives invited the press to a background briefing with executives last week to debate the product and lay out the agenda for the yr. The event was meant to incorporate an illustration of the tool, however the company cancelled the demo because of flaws present in the product hours before the event.

This tool represents the evolution of Perplexity, which made a splash early in the AI growth by wrapping frontier models in acquainted person interfaces, notably its search-engine-like reply service. It then moved on to launch its Comet internet browser last summer time. Competitors like Google have now modified their merchandise to be more like those constructed at Perplexity, one government said, however that’s a menace as a lot as a praise.

The company is altering in response to a shifting ecosystem: One of the first AI firms to supply promoting, it deserted that enterprise late last yr, saying last week that it undermined users’ belief of their solutions’ accuracy. But Perplexity’s complete person base—in the tens of tens of millions of users—pales compared to that of OpenAI, which claims 800 million weekly users and commenced testing advertisements in ChatGPT this yr.

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Now, Perplexity executives say they’re aiming for a more boutique set of users, with merchandise that serve people making “GDP-moving decisions.” Executives in the briefing, who requested to not be recognized by title, described prioritizing enterprise subscriptions, notably for deep research.

“You don’t hear us talk about MAUs ever, because we’re not actually on a mission to get as many users as possible,” one government said.

Perplexity lately launched a new benchmark for complicated research duties, called Draco, the place (no shock) its personal deep research providing beats out opponents like Gemini. 

Perplexity says it is now not reliant on other firms’ APIs for its internet index and now has its personal AI-optimized search API. But the company is doubling down on packaging frontier models in a consumer-friendly person experience, arguing that there is worth in orchestrating a number of third-party LLMs to acquire the most cost-effective and correct solutions to queries.

“Multi-model is the future,” one Perplexity exec argued. Models, of their view, are specializing, not commoditizing. The company has discovered that its users continuously swap between models to acquire the outcomes they’re searching for, with December 2025 queries for visible outputs most often despatched to Gemini Flash, software engineering accomplished by Claude Sonnet 4.5, and medical research in GPT-5.1.

A visualization of mannequin usage by Perplexity users over time. Image Credits:Perplexity

If one LLM is better at coding duties and another does a better job drafting advertising and marketing copy, Perplexity’s software can robotically select the very best one. Another instance, executives said, is working Perplexity’s personal modified open-source Chinese-built LLMs to reply queries more cheaply, a method the company acquired dinged for hiding from its clients last yr. But accomplished transparently, the method might show an environment friendly technique to optimize LLM queries.

The company also gives users the alternative to question a number of models directly, in a feature called Model Council. But the unit economics of providing a number of queries at flat subscription charges aren’t totally clear. 

Still, without costly infrastructure tasks on its books and with, the executives claimed, high margins on users charges, Perplexity believes it’s going to stay competitive by allocating tokens to the best mannequin for a objective.

And there is more coming: Perplexity Comet browser is coming to iOS next month, and the company is planning a builders’ convention, Ask, on March 11 in San Francisco to advertise third-party use of its API.

One government said that instead of the earlier day’s variety of queries each morning, he was now the most latest income metrics. At least some clients are noticing a new deal with the backside line, with the Perplexity subreddit that includes frequent complaints of new price limits on free and subscription product tiers.

However, the execs at the briefing dismisses such complaints. “Any discussions on the free tier being made worse or rate-limited is completely false,” an government said.

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