Indie Game Gets ‘The Best Accidental Marketing’ in Japan After Title…

Indie Game Gets ‘The Best Accidental Marketing’ in Japan After Title…

With all the indie titles being launched on Steam every week, it may be laborious to make your game stand out. Italian developer Fix-a-Bug unintentionally gave its 2D dungeon crawler a big prelaunch recognition increase in Japan by unintentionally naming the game “Shitty Dungeon” in Japanese.

Although the game’s English title is The Crazy Hyper-Dungeon Chronicles, its Japanese language Steam Store web page ended up displaying the title as Kuso Danjon. This means “Shitty Dungeon” or “Crap Dungeon,” if you wish to be barely more well mannered.

In a latest interview with Game*Spark noticed by Automaton, developer Paolo Nicoletti explained that the…

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